Zululand local Sanele is on a road to making his dream a reality. From humble beginnings in Ndabayakhe on the outskirts of Empangeni, Sanele pursued further studies at Mangosuthu University. While he always had a deeply ingrained love for fashion, it is here that his eyes were opened to an entirely new world of possibilities.
During those years of study, Sanele began to dabble in fashion and design, starting his first label. It was during this initial project that he gained experience in print and quality. As his final year of study ended, he returned to his home, the place that held his heart, Zululand. Beginning a life in sales at Coca-Cola, his dreams were put on the back-burner.
The turning point and the true realisation of a brand which had only lived in his thoughts came in May 2019 when Sanele was retrenched due to the economic downturn of the times.
While many may have wallowed in self-pity, this young man with the infectious smile and trademark black hat, used this misfortune to create something wonderful and to bring his ideas to life.
African Child Clothing has taken the street fashion world by storm. The high quality clothing and eye-catching logo are testament to the hard work and many long hours put in by Sanele, his sister who solely manufactures the clothing and a small team that has been on a mission to bring the clothing to the masses. Each piece of clothing has been personally designed by Sanele and offers stylish comfort to absolutely anyone, and everyone.
Speaking with Sanele this past weekend it is evident how passionate he is about his brand. With so many new designers mirroring the fashion put out in other countries, Sanele has taken a different approach. His clothing signifies his pride in being an African and encourages others to do the same.
The brand logo tells a story all of its own. You need only see it once to read the message depicted. It is a message of hope, pride and and undeniable love for his country of birth.
Sanele can be reached via telephone on 0726908067 or you can contact the brand on Facebook under Arican Child Clothing ZA. Clothes can also be found on the shelves of Gear Up in the Sanlam Centre in Empangeni.
Bring out your inner African Child and wear the brand that is proud of our heritage.
Local clothing brands are hitting the streets with a vengeance these days, however, few stand out enough to make a dent in the market, local or otherwise. Not many brands have the passion or desire to succeed.
“Gotta Be Rich” clothing definitely does NOT fall into this category. The brand itself is one that is attractive through its simplicity. The brainchild of the brand is a young lady who displays unwavering determination and a belief in her own brand that will conquer all.
Sthesh has that “I can do anything” attitude that has the power to take her dream, her brand, to the top. Coming from an extremely poor background growing up has not been a crutch on which she has leaned or a part of her life that she has used as blame. She refuses to sit back and become just another face in the crowd. Her own realisation that everybody deserves their own degree of wealth and happiness has allowed Sthesh to create her own new beginning and it will dictate her own happily ever after. She continues to reach for the stars, controversy pushing her ever harder to succeed.
Sthesh has an idea in mind, one that she will not deviate from. She believes that when somebody puts on her “Gotta Be Rich” brand it must allow the wearer to feel positive vibe. It is that positivity that will eventually bring the desired results. Positivity and hope breed the same sentiments tenfold and so the circle will continue.
Sthesh, who is the founder and clothing brand designer is in awe of the support she has received from everyone around her, including other brand owners and designers. While it is of course a competitive field, local brands support each other and offer encouragement, each willing the other to succeed in their own right. Her journey to date has been a whirlwind one which has been speckled with nominations for her designs confirmation that her hard work is not going unnoticed.
We, at Eye on Zululand, recently had an opportunity to share some time with Sthesh and her team at the Heatonville “Die Gat” Market and it is obvious to recognise why her brand is taking such leaps in the tough fashion industry. Approachable, cheerful, humble and bundles of fun are the words that spring to mind instantly when thinking of Sthesh and honestly, I can’t help but smile.
The clothing line is local to Empangeni, but is available for shipping all over the country. Contact Sthesh on 083 765 7211 to get in on a brand that is sweeping South Africa, and fast! Watch out world.....”Gotta Be Rich” is on the way....
Eye on Zululand has been seeking out opportunities to give local clothing brands that we believe in a push in the market and boy have we had our work cut out for us. There are so many absolutely magnificent brands out there at this very moment, however, it is the brands that have a story to tell that really peaked our interest.
Destiny Clothing is probably the most inspirational brand we have seen to date. While the founder and designer, Dlozi Nene, has always had an absolute love for fashion it was a dream that was not brought to the fore until about a year ago. Dlozi has had a love for formal wear from a young age, and even did some time as a model. After finishing school in 2011, he came to Zululand to study an Education degree through Unisa, however, that was cut short due to circumstances beyond his control. In need of work to support his children, Dlozi took to driving a taxi to make ends meet. This certainly did not put a stop to the pride he took in his appearance and left his passengers in awe on a daily basis with his style and impeccably neat presentation. These actions put a smile on the faces of those who travelled with him daily and won him an award in 2016 as Most Presentable Taxi Driver of the Year. Having viewed a clip from his interview on television at the time, it is evident that he is not one to speak out. He prefers to share his feelings and thoughts through art, inspiration and clothing. This is the foundation on which Destiny Clothing is built. Creating street clothing incorporating an arty logo with a variety of inspirational thoughts imbedded is what makes this brand one that should not be ignored.
He too has praised those who support his cause and his fellow local brand owners. We spoke a bit about the competitiveness of the industry which we all know can become excessive and although he agrees that it is an industry where everyone is fighting to succeed, he also had tremendous things to say about the other brand owners and the manner in which they help each other and encourage one another. They may be competitors in the market, however, they are friends above all else. Each brand has their place and each deserves acknowledgement for their achievements.
The varying inspirational inserts built into the logo designs is something that is new to the local industry and truly depicts what is written on the heart of Dlozi Nene. The term wearing your heart on your sleeve could not be truer than with this brand.
Hard work, passion, humbleness, love, art, success – These are all a definitive part of the Destiny of Dlozi Nene.
You can get your dose of daily inspiration with Destiny Clothing by calling Dlozi on 071 455 7378.
“Impossible is nothing – Destiny Clothing”